now: itsallfluff.com

then: In 2011, I co-founded content agency Willow & Blake, co-directing the company for five years. In 2013 I co-founded skincare company frank body, which went on to become an international beauty brand. In 2016, I left Willow & Blake and frank body, and have since been working on my current venture in beauty, Fluff. This one is my favourite. I also owned a cafe in Abbotsford with three friends, called Little Big Sugar Salt, sold in 2018. A few years ago my best friend and I decided to write a children’s book, Me Too. We hoped to complete the project in six months. It took us two years. Me Too was published by Walker Books Australia in February 2018.